When we enter a search engine like Google and do a search for something (a keyword), a list of sites considered relevant to answer your search is displayed, related to that keyword you entered in the field.
Through the SEO service we can make your site appear at the top of this list, on the first page of Google, for example.
Financially, it’s easy to see that increasing your site’s visibility on this list will increase your chance of getting more customers. Therefore, SEO serves to increase ROI as well.
We can say that a complete SEO consultancy is divided into modules, which work in cycles:
- SEO Audit (Technical Analysis + Competition),
- On-Page SEO (internal optimization actions),
- Off-Page SEO (off-site optimization actions).
The right implementation of the 3 modules will increase your digital presence, making your project more relevant in the online environment, making your website, your brand and your products or services appear more frequently in Google results and also in others search sites.